CWR Student’s Forum
Aussie & Davis: College Entrepreneurs
By Sha’nece Austin, “Profashional”
Jeffery Mark, Aaron Coad, and Shannon Jean-Louis didn’t wait on their degree to launch their own business. Aussie & Davis specializes in high-end casual/semi-formal unisex accessories, hailing out of Washington, DC.
College affordable, each piece entails’ innovation and emphasizes on color, design and comfort.
When asked where did they get the name “Aussie and Davis” Shannon jean-Louis replied “It came from God, it’s a divine intervention, which stands for Influencing everyone, dedicated to Advocating various Individual Standouts.“
The trio is in fact a product of Dr. Charles Drew Hall at Howard University. They concocted this idea back in 2008 and introduced it to the world in 2010. They originally wanted to start with a t-shirt line but instead of rushing it without the right budget they decided to create a buzz with the unisex beaded bracelets.
Their uttermost goal is longevity, being the “next big thing in fashion” by expanding their brand to apparel. They say their biggest misconception is that they’re a jewelry line, but you can be sure to look out for their apparel line!
The golden advice given from the trio is “Don’t jump into the water, if you don’t know how to swim.” “Stay hungry, patient, keep your faith and grind hard.”